Before Good Dog, pet scams were widespread, and no trusted source existed for finding reputable breeders, shelters, and rescues. Good Dog changed that, creating a reliable way for people to find their perfect dog.

As the founding designer at Good Dog, I shaped the platform from 2017 on—designing the consumer experience, breeder software, and companion apps. I partnered with Pentagram on branding and built a unified design system, playing an integral role in Good Dog become the industry’s leading platform, beloved by breeders and dog owners alike.